TradeGraph

START HERE. One call returns the export go-to-market plan for a product: which countries to sell to (UN Comtrade imports × reply rates from 2.2M real export emails, compared within the product's industry, plus the next-best markets to compare), which buyer types reply there, how many follow-ups to send, the channels (creator seeding and marketplaces for consumer goods; buyer lists and trade shows for industrial goods; see motion), compliance flags with an official source link (compliance_gate marks approvals that block the market until they pass; channel_plan.packaging adds EU packaging EPR), a before_you_sell checklist (sanctions, FTA and proof of origin, trademark, payment terms, holidays, re-export hubs), the official tariff lookup (tariff_by_market compares the markets side by side), data_first (where the data would start even when you pass a country), gated_markets (compared markets with such a gate), banned_markets (those of them closed outright by an ingredient ban, such as ingredients of human origin: no approval opens them, so data_first, the market the data picks and next_markets skip them), next_markets (where to move at week 13, by the same rule as data_first, skipping gated markets and exclude), English email drafts (first email, follow-ups, week-3 sample check-in, and quote_reply_email for when a buyer asks for a price first; for Japan the same drafts in Japanese as local_emails, first_email_variants included; offers TradeGraph cannot know you make are marked [CONFIRM: ...] unless you pass strengths, and first_email.localize gives the register, greeting and closing for translating to the market's language), reply_target (expected replies from the product's own industry in that market, sends for 10 replies, the week-13 rule; reply_pace checks your numbers against it each week), a 13-week schedule, buyer_sources (trade fairs with the next edition's dates, city and book_meetings_from, 6 weeks before; BuyKOREA, KOTRA), and the exact treg.to endpoints (ids

What a Korean exporter of this product is likely to miss in a market — the unknown unknowns beyond the product category's usual compliance: rules that can stop the sale (e.g. UV filters not allowed in US sunscreen, meat ingredients from countries the EU has not listed), approvals needed before import or sale (radio certification such as FCC, EU RED, Japan's Giteki or Canada's ISED; India BIS; registration of special-use cosmetics in China), extra duties or charges that change the quote (US Section 232 on steel and aluminium content, EU CBAM), and filings or labels (EU deforestation due diligence, producer registration (EPR) for batteries and electronics, and packaging EPR such as Germany's LUCID register in packaging_epr, EU ban on generic green claims), plus Korea-side checks (strategic items, dangerous goods in shipping). Each rule is triggered by the exact HS code or a product trait (pass description or traits) and comes with kind, gate (true = clear it before anything else: the plan's before-you-sell gate), who must act (you or the importer), the date it applies from (upcoming rules too), the official source and the date it was checked; stale marks rules not re-checked for 180 days. The category compliance pointer and its official source are included per market. Each market also says how much TradeGraph knows there (rules_coverage: national, bloc, pointers or none, where none is not a clearance and how_to_check lists where to look); where it has no rule note, rule_pointers gives official-source starting points for blocs and countries such as the EAEU (Kazakhstan, Russia, Belarus, Armenia, Kyrgyzstan), the Andean Community, Mexico, Chile, Argentina, Türkiye, Egypt, Israel, South Africa, Nigeria, Kenya, Pakistan, Bangladesh, New Zealand, Uzbekistan and Mongolia, gate marking what must be met before import or sale. Omit country to check every market in the plan's table. Starting points, not legal advice. Free, read-only.

Weekly pace check for one market: pass the buyers emailed so far (each buyer once, first emails only), the buyers who replied (any reply, a no counts) and, if known, the week of the 13-week schedule and how many replies were interested (warm). Call it first in the weekly routine and act on it before anything else: relay risk_note first when present (sanctions or export controls on that market), then status_text, advice (or decision_text once the target is reached) and send_this_week as they are; find_buyers_type is this week's buyer type and email_draft the first email to use (first_email or a key of gtm_plan first_email_variants); changed lists the changes made so far, to pass back next week; they agree with each other and with the web plan, and each gives one change to make, not a choice. Returns: status (one of too_early, no_replies, below, change_now, decision_moves, behind_schedule, normal_range, few_interested, above, on_track, or the decision next_market, change_and_retry, keep_going; on_track only when the current rate reaches 10 replies at the target, sends are on schedule and the interested share is not low), status_text, advice, send_this_week (new buyers to add this week: the catch-up number when more than a week behind; at next_market the first 200 in send_this_week_in), the rate Korean exporters of this product usually get there (the same industry × market rate as gtm_plan reply_target, from 2.2M real export emails), the normal range for that many sends (Poisson 5–95%), projected_replies_at_target, alternative_buyer_type, behind_schedule (weeks 2–12), decision_moves (week 13 or later before the target: the week to decide), and from 95% of sends_for_10_replies the decision with decision_text (fewer than 5 replies → next_market, named only then; 5–9 → same market once more, the next buyer type with a new subject line for retry_batch.send more, then 10 or more in total keeps going and fewer moves on; 10 or more → keep going). Pass exclude with markets alr

Resolve a product description (any of 10 languages, e.g. 'vegan sunscreen', '컵라면', 'kimchi', 'キムチ', '3304') to one of the 35 HS4 items TradeGraph covers, or to the usual HS4 code of ~60 other common consumer products (kimchi 2005, shampoo 3305, candy 1704, ginseng roots 1211, ginseng extract 1302…) that gtm_plan and market_scan take with live UN Comtrade data. Ingredient words alone (ginseng, vitamin, collagen) do not decide the item: 'ginseng cream' is cosmetics 3304, 'ginseng shampoo' hair care 3305. For ginseng the answer adds hs_by_form (roots, extract, mixed preparations, drinks); for electric beauty devices it adds hs_by_form too (LED masks and microcurrent 8543.70, vibrating massagers 9019.10, hair stylers 8516). Use before other tools when unsure of the HS code.

Import markets for a product ranked by size, with 3-year growth, Korea's share and the reply rate Korean exporters of that industry actually got there (reply_scope: industry = compared with the industry's average; none = no emails from that industry yet, so not ranked). 'pick' marks the Pareto frontier: no other market is both bigger and replies better. entry_paths ranks the markets for this product and company with the same rule as gtm_plan (pass description, concepts, price_tier, selling_in). Korea (domestic) and sanctioned markets are excluded from picks; regional_hub flags re-export hubs whose imports overstate local demand.

Reply rates of country × buyer type (importer, distributor, wholesaler, retailer, brand, manufacturer, clinic) from 2.2M real export emails, shrunk toward the average so small samples do not mislead, ranked by the low end of the 90% interval. 'proven' = beats the average even with bad luck; 'promising' = too few contacts to be sure but could reach 2× average.

Everything TradeGraph knows about one country: reply rate and best buyer types, the product's import size/growth/Korea share and supplier mix, why other Korean exporters chose it, reply rates by industry, top US states (for the US), and the sales/creator channels and disclosure rules to use there. With item, rules_coverage and rule_pointers say what rules TradeGraph holds for the product there.

World exporters of a product (UN Comtrade, latest year), Korea's rank and value, and where Korea already sells it most.

Measured from 2.2M real export emails: replies per 10,000 emails at each follow-up step, the recommended number of emails, how many days to wait before the next one (follow_up_after_days), when replies arrive, what replies say (interest, questions, meeting requests…), and the funnel per 10,000 emails. Use to set a sequence's length and timing.

Takes no parameters.

GTM engineering plan for one country: creator platforms to seed on, marketplaces to research, buyer channels, local-language and disclosure rules, product compliance pointers (with an official source link), the official tariff lookup and Korea FTA, and the treg.to endpoint ids (with per-call prices and example request bodies) to run creator discovery, vetting, marketplace research, social listening, ad-library and buyer-contact steps. Estimated data cost included.

For products outside TradeGraph's 35 items: live UN Comtrade imports by country for any 4-digit HS code (latest complete year, 3-year growth, Korea's exports there), joined with TradeGraph reply rates for the product's industry, with Pareto picks. gtm_plan accepts the same HS code for a full plan. Free, read-only; the first call for a code takes a few seconds.

Plan AI product videos for one market and platform, Higgsfield-style: preset formats (hero orbit, texture macro, unboxing POV, 3-step routine, local lifestyle, AI presenter) with camera moves, a shot list, keyframe and image-to-video prompts, ready request bodies for treg.to video models (draft Seedance 1 Lite, standard Hailuo 2.3, premium Veo 3.1 Fast; HeyGen avatar for presenters), hook variants for A/B tests, the platform spec (aspect, length, safe zone), voice-over language, music, AI-label and claims rules, and the estimated cost. Starts from the real packshot so the pack never changes. It reads the product's rules in that market first: sale gates to clear before spending on ads (sale_gate, e.g. a US sunscreen is an OTC drug), the rules that bind ads there (ad_rules, with official sources) and wording in the product name, description, company record or your copy that does not fit them (claims_check: what to say instead), plus local_words for captions and hashtags; signed in, it uses the company's brand, valid certifications, origin and proof points (company). Free, read-only — generation runs on the user's treg token.

Plan the product image set for one market: the marketplace's main-image rules (Amazon, Rakuten, Tmall, Shopee, TikTok Shop…), a 7-image gallery (real main image, local lifestyle, texture, how-to, benefits infographic, scale, trust) with edit-from-packshot prompts for treg.to image models, ad sizes per platform, AI and claims rules, and the estimated cost. Like video_studio it puts the market's sale gates (sale_gate), the rules that bind ads and listings (ad_rules) and wording to change (claims_check) first, and signed in it builds the trust image from the certifications the company actually holds there. Free, read-only.

Turn a FOB unit price into the landed cost, importer/distributor price and shelf price (incl. VAT) in a country — or, from a target shelf price, the highest FOB that reaches it. Channels: retail (importer-distributor → retailer), distributor (importer → distributor → retailer), marketplace (importer of record selling on a marketplace), cross_border (Japan only: you ship each order from Korea to the consumer, e.g. as a Qoo10 or Rakuten overseas seller; no importer, and no duty or import consumption tax while a parcel's customs value is ¥10,000 or less, 60% of the retail price for personal-use goods; cross_border says whether the price stays under that limit, flags goods Japan never exempts (knitwear, leather shoes, some leather bags and gloves, ski boots and sugars: excluded, excluded_some) and liquor or tobacco tax (excise), and what changes from 1 Apr 2028: items priced ¥10,000 or less before tax carry Japanese consumption tax paid by the seller or a designated marketplace (small_item, price_with_tax_jpy), and with the 60% rule gone dearer items pay duty and tax on delivery), b2b (importer-distributor → business end user such as a clinic or factory; the default for equipment, parts and medical devices) and b2b_dealer (importer → dealer → business end user). The b2b channels stop at the end-user price before VAT (price_point 'end_user'; shelf_usd then holds that price), because business buyers usually reclaim VAT. Uses standard VAT and food rates, Korea FTA status and typical margins by product group; duty defaults to the rate TradeGraph has checked where it has one (US Section 301 and its exceptions: us_duty; Japan's RCEP or general rate for seaweed, clothing, bags and shoes: jp_duty; Mexico's general tariff, as Korea has no FTA there, raised on 1 Jan 2026 for cosmetics, toys, bags and clothing: mx_duty), otherwise 0% with a note to look it up. compare lays the same FOB side by side in other markets, each with its own duty and VAT (compare 'auto' picks the item's l

Search the treg.to catalog (3,800+ endpoints across 110 providers) for the endpoints that do a job, e.g. 'find TikTok beauty creators', 'Amazon best sellers', 'verify buyer emails', '샤오홍슈 KOL 단가'. Returns endpoint ids, providers and per-call prices. Execute them with live_call when connected with a TradeGraph account (charged to its prepaid credits), or with the treg MCP server (https://treg.to/mcp/, tool `call`) / `treg call <id>` using the user's own treg token. Without an account TradeGraph never spends money.

36 step-by-step expert workflows for the export jobs around the data — what exporters usually learn too late: export readiness check (blind spots, 90-day plan), certification and registration in each market (FDA, MoCRA, CPNP, NMPA, halal, CE, PSE …) and in whose name, labels, HS code, regulation watch, export control and sanctions screening, FTA origin and certificates of origin, export documents (PI, CI, packing list, L/C), logistics, Incoterms, samples and dangerous goods, pricing and quotes, payment terms, L/C and export credit insurance, duty drawback and zero-rated VAT, Korean export support programs (vouchers, certification and trade-show subsidies) and grant applications, buyer due diligence and fraud checks (changed bank details), trademarks, distribution agreements, claims and unpaid invoices, trade shows, buyer outreach, reply triage, sales kits, influencer seeding, marketplaces, cross-border e-commerce and creative. Call with job (what the user asked, in their words and language) to get the best-matching workflow in full plus the next matches; with name for a known one; with neither to list them all by stage. Follow the steps in order: each names the TradeGraph tools to call (gtm_plan, blind_spots, price_ladder …) and the official sources to check. The same text as TradeGraph's Agent Skills and Claude Code plugin. Free, read-only.