Firemark

com.tryfiremarkPublished by tryfiremark.comOfficial publisherv1.6.0Updated Nov 7, 2026

Read how often ChatGPT, Perplexity, Gemini and Google AI name your brand, its rivals and sources.

VerifiedStreamable HTTPWeb executableWeb Search & ScrapingData & AnalyticsBusiness & Commerce

Overview

AI-generated overview

Remote Firemark MCP server that lets an assistant read how often ChatGPT, Perplexity, Gemini and Google AI name a brand, its competitors and cited sources.

What you can do
  • Read brand visibility results: brands, overview, per-engine counts, competitor ranks and sentiment, cited sources, prompts and full answers
  • Spot where the brand loses: gaps where competitors are named instead, source gaps, ChatGPT fan-out queries and change digests
  • Run a five-step setup interview that ends in a draft prompt basket, and propose prompt or competitor changes
  • With the optional permission, approve or discard drafts and proposals and edit a brand's prompts, competitors, groups, schedule and emails
  • Export a brand's CSV files and manage Digital PR placements
When to use it
Use it when you track a brand's visibility in AI answers and want an assistant to summarize results, find questions where competitors win, and draft prompt, competitor or page changes without leaving the chat.
Requirements
A remote Streamable HTTP endpoint with OAuth 2.1 (PKCE) sign-in; no API key and nothing runs locally. A Firemark account with at least one brand is required, and the MCP server is included on every plan from $29 a month.
Before you install
Sign-in grants read access to your results and permission to draft proposals and start a first run; approving and editing brands is a separate permission that is unticked by default. Editing tools change prompts, competitors, groups, schedules and emails. The plugin's skills may offer to read your pages and cited pages with the assistant's own web tool, only with your consent. Paid subscription required.

Installation

In SourceWeft

  1. Open Firemark in the dashboard and add it to a workspace.
  2. Connect the required credentials. They are stored privately and never shown on public pages.
  3. Enable the server for the chats that should use its tools.

Web executable via Streamable HTTP. Remote servers run from the web runtime once configured in a workspace.

Use with an agent

Paste this prompt into Claude Code, Codex, Cursor or another agent — or into SourceWeft chat. The agent reads this server's install guide, shows you its publisher, endpoint and sign-in, and adds it to your client once you agree. Keys never go into a command.

Read https://sourceweft.com/mcp/com.tryfiremark%2Ffiremark/install.md and connect the MCP server it describes to my client. Before changing any config, show me its publisher, endpoint and sign-in method and wait for my OK. Never put an API key in a command or in a file I would commit; ask me where it should come from.

Read the install guide the agent follows

Other MCP clients

Add this to your client's mcpServers config. The client completes OAuth sign-in on first connect.

{
  "mcpServers": {
    "firemark": {
      "type": "http",
      "url": "https://app.tryfiremark.com/mcp"
    }
  }
}

README

[Firemark]

Firemark MCP server

Firemark is the AI visibility tracker built to be run from your AI assistant. Its MCP server is on every plan from $29, so your assistant can read the brand's rank, competitors, cited sources and ChatGPT fan-out queries, set up the prompt set by interview, and, with your permission, approve and edit your brands.

Firemark asks a fixed set of buyer questions to ChatGPT, Perplexity, Gemini, Google AI Overviews and Google AI Mode on a schedule, and shows which brands each answer names and which sites it cites.

This repository connects Firemark to Cursor, Claude, Claude Code, ChatGPT, Gemini CLI, Codex, VS Code, Windsurf, Cline, Zed and other MCP clients. It is a Cursor plugin, a Claude Code plugin marketplace and a Gemini CLI extension in one. The plugin also carries ten skills: one on using Firemark's tools well, and nine workflows that turn the results into page changes (see Skills). Your assistant can then read your results, find where competitors are named and you are not, and draft prompt and competitor changes for you to confirm.

https://app.tryfiremark.com/mcp

That is the only official address. It is a remote MCP server (Streamable HTTP). You sign in with your Firemark account (OAuth 2.1 with PKCE). There is no API key, and nothing runs on your machine.

You need a Firemark account with at least one brand: tryfiremark.com. The MCP server is included on every plan, from $29 a month.

Connect

Cursor

Install the Firemark plugin from the Cursor Marketplace, or add the server yourself:

  1. Open Customize in Cursor and choose New MCP Server. Cursor opens mcp.json.
  2. Add Firemark and save:
    json
    {  "mcpServers": {    "firemark": {      "url": "https://app.tryfiremark.com/mcp"    }  }}
  3. Click Connect beside firemark, sign in to Firemark and choose Allow.

Cursor CLI: put the same entry in ~/.cursor/mcp.json, then run:

sh
agent mcp login firemark

The CLI keeps the sign-in per folder, so run agent from the folder you signed in from.

Claude (claude.ai and Claude Desktop)

  1. Open Customize, then Connectors.
  2. Click + Add, then Add custom connector. Name it Firemark and paste the server address.
  3. Click Connect, sign in to Firemark and choose Allow.

On Team and Enterprise plans, an owner adds the connector first under Organization settings.

Claude Code

Install the Firemark plugin from this repository:

/plugin install firemark --marketplace Firemark-ai/firemark-mcp

On Claude Code versions without that form, run /plugin marketplace add Firemark-ai/firemark-mcp, then /plugin install firemark@firemark. Or add the server alone:

sh
claude mcp add --transport http firemark https://app.tryfiremark.com/mcp

Then run /mcp in Claude Code, choose firemark and sign in.

ChatGPT

  1. On chatgpt.com, open Plugins, click +, then Add custom MCP server.
  2. Name it Firemark, paste the server address under Connection and choose OAuth.
  3. Create it as a plugin, then install it: sign in to Firemark and choose Allow.

ChatGPT adds custom MCP servers on the web only. On Business, Enterprise and Edu plans, a workspace admin has to allow plugins with MCP servers first.

VS Code

Add to .vscode/mcp.json, then start the server from the file and sign in:

json
{  "servers": {    "firemark": {      "type": "http",      "url": "https://app.tryfiremark.com/mcp"    }  }}

Gemini CLI

sh
gemini extensions install https://github.com/Firemark-ai/firemark-mcp

Then start Gemini CLI and run /mcp auth firemark to sign in.

OpenAI Codex CLI

sh
codex mcp add firemark --url https://app.tryfiremark.com/mcpcodex mcp login firemark

Or add it to ~/.codex/config.toml:

toml
[mcp_servers.firemark]url = "https://app.tryfiremark.com/mcp"

Windsurf

Add to Windsurf's mcp_config.json (Windsurf Settings, Cascade, MCP Servers, View raw config) and refresh. Windsurf opens the sign-in on first use.

json
{  "mcpServers": {    "firemark": {      "serverUrl": "https://app.tryfiremark.com/mcp"    }  }}

Cline

Add to cline_mcp_settings.json (MCP Servers, then Configure):

json
{  "mcpServers": {    "firemark": {      "type": "streamableHttp",      "url": "https://app.tryfiremark.com/mcp"    }  }}

Zed

Add to Zed's settings.json. Zed asks you to sign in the first time it connects.

json
{  "context_servers": {    "firemark": {      "url": "https://app.tryfiremark.com/mcp"    }  }}

Other MCP clients

Add https://app.tryfiremark.com/mcp as a remote (Streamable HTTP) MCP server with OAuth. The client opens Firemark's sign-in, then a consent page that asks what it may do.

Skills

The plugin carries ten skills. Claude Code and Cursor load them automatically, and each one turns on when your question matches it. In Claude Code you can also run them as slash commands, such as /firemark:firemark-weekly-check.

SkillWhat it does
firemarkWhich tool answers which question, and how to report Firemark's figures exactly
firemark-weekly-checkWhat changed since the last run and the one change to make this week; can run as a scheduled task
firemark-page-auditChecks one of your pages against the questions it should win, and lists what to add
firemark-write-the-fixDrafts the section a page is missing, in its own tone, with [CHECK] on any fact to confirm; also checks a draft before you publish
firemark-google-ai-citationsWhat Google AI Overviews, AI Mode and Gemini cite instead of you, and what those pages have
firemark-learn-from-winnersFor questions a competitor wins, the pages AI cites and how they differ from yours
firemark-fix-ai-factsWrong or vague statements about your brand in AI answers, and the sentence that would fix each
firemark-mentions-to-linksAnswers that name you without linking to you, and pages ChatGPT found but passed over
firemark-content-gapsChatGPT searches where none of your pages come back, grouped into page ideas, and what gets cited when you lose
firemark-comparison-pagesYou against one competitor, question by question, and an outline of the comparison page

What the skills do beyond calling Firemark: some offer to read web pages: your own pages, your sitemap, and the pages AI answers cite (including competitors' public pages). They ask you first, and read a page with the assistant's own web tool only if you agree; otherwise they ask you to paste it. firemark-write-the-fix and firemark-fix-ai-facts draft copy for you to review. No skill publishes anything, edits your site, or sends data anywhere except Firemark's server. Changes to a brand go through Firemark's own confirmation, as below.

Permissions

The consent page shows three permissions. You can revoke any connection at once on the Connect the MCP page in the app.

Permission (as the consent page names it)What it allowsOn the consent page
Read your resultsThe counts, verdicts and short snippets your screens show, the pages answers cite, and the full text of one answer at a time, on requestGranted when you choose Allow
Draft, propose and start a first runThe setup interview and a saved draft, proposals to add or remove prompts and competitors, a confirmed brand's first run, or one retry after a failed run. A draft or proposal takes effect only once a member confirms it.Granted when you choose Allow
Approve and edit your brandsApprove or discard drafts and proposals, and edit a brand's prompts, competitors, groups, schedule and emailsOnly if you tick its box (unticked to start)

No permission lets it start any other run, remove a brand, change a plan, see billing, or manage members or API keys.

Tools

Read your results

ToolWhat it returns
list_brandsThe brands you can read, across your accounts, with each brand's state
get_overviewThe headline of a brand's latest run, or a period's: answers naming the brand out of answers collected
get_enginesEach engine's answers naming the brand, out of its base
get_competitorsEach tracked competitor against the brand, by engine, with rank and sentiment, and how often each is mentioned first
get_sourcesThe sites and pages the answers cite, split by whether they name the brand or a competitor
list_promptsThe brand's prompts with one verdict per engine (named and linked, named, linked, absent), and the brand's place in each answer (order)
get_promptOne prompt in detail: each engine's verdict, position, sentiment, competitors and cited URLs
get_answerOne engine's answer to one prompt, word for word
get_runsThe run log: dates, status, coverage by engine and answers collected
get_gapsWhere the brand loses: answers that name a competitor and not the brand, ordered for action
get_source_gapsThe sites cited when a competitor is named and the brand is not
get_fanoutsChatGPT's fan-out queries, and whether the brand's own pages came back to them
get_changesWhat changed since a run, in one digest
get_whats_newProduct news: what changed in Firemark
get_export_linkA link to download a brand's CSV files, or a period's file
get_digital_prThe brand's Digital PR placements (articles on other sites that feature it) and how often AI answers cite them

Draft, propose and start a first run

ToolWhat it does
interview_startStarts or resumes a five-step interview that ends in a draft prompt basket
interview_submit_stepStores the answers to one step and returns the next
interview_get_basketReads the proposed prompts
interview_save_draftSaves the draft and returns the link where a member confirms it
propose_changesProposes prompts and competitors to add or remove on a running brand
start_runStarts a confirmed brand's first run, or one retry after a failed run

Approve and edit your brands (only if you tick it on the consent page)

ToolWhat it does
get_setupReads a brand's setup as it stands now
review_draftConfirms or discards a new brand's draft
review_proposalApproves or discards a brand's open proposal
update_brandEdits a brand's details, schedule or emails
update_competitorsAdds, removes or edits tracked competitors
update_promptsAdds, removes or edits prompts
manage_groupsCreates, renames or deletes prompt groups
set_site_typeSets the type of a cited site
update_placementsAdds or removes Digital PR placements, using only the article links you give

Example questions

  • Which brands do I track?
  • How often does ChatGPT name us, out of how many answers?
  • Which competitors are named where we are not?
  • Which sites do the answers cite when a competitor is named and we are not?
  • Which fan-out queries does ChatGPT run where none of our pages come back?
  • What changed since last week's run?
  • Help me set up tracking for a new brand.

Security

  • Sign-in is OAuth 2.1 with PKCE. Your assistant never sees your password.
  • Access tokens last one hour. Refresh tokens last 30 days and rotate.
  • Every call is checked against your account membership. A brand you are not a member of answers as if it does not exist.
  • Answer text and other quoted content come back marked as data, not instructions.
  • Use only https://app.tryfiremark.com/mcp. Firemark does not publish any other server address or package.

Report a security issue: see SECURITY.md.

Links

License

MIT

Source: README.md at commit 8aacdc0

Tools

0
This server asks you to sign in, so SourceWeft could not read its tools without an account and has not indexed them. What a connected account sees can depend on that account and its permissions.

Version history

3
  1. v1.6.0LatestNov 7, 2026
  2. v1.1.0Nov 4, 2026
  3. v1.0.0Oct 14, 2026

Score

85% of the applicable checks met

How complete this listing is, computed from the registry entry, the endpoint and public sources. Not a rating of the server and not a statement that it is safe or working today: reachability is a dated check, and no installs or reviews go into the score.

  • Reached in the last 30 daysRequired25 pts
  • Auth declaredRequired10 pts
  • Tools listed15 pts

    Answer tools/list without a credential, or ship a package that starts in a sandbox without one.

  • DescriptionRequired15 pts
  • Logo10 pts
  • Documentation15 pts
  • License10 pts