Sends server-side conversion events to ad platforms (Meta live, Google and LinkedIn preview) and reports workspace event stats.
What you can do
Send a single server-side conversion event (lead, signup, purchase, subscribe) for normalization, hashing, deduplication and forwarding
Forward events live to Meta Conversions API, with Google Data Manager validate-only preview and LinkedIn dry-run
Run a synthetic test Lead to Meta Events Manager test events using the workspace's saved pixel, token and test code
Read this month's accepted, deduplicated and failed events, plan and free allowance, and human versus agent traffic split
When to use it
Useful when you want an assistant to push conversion events into ad-platform measurement pipelines, verify a Meta connection without touching production data, or check monthly event usage and deduplication results.
Requirements
Runs as a local stdio process (npm package server-track-lab-mcp), desktop only. Requires a server-track-lab account and the API key supplied through the SERVER_TRACK_LAB_API_KEY environment variable. Network access to server-track-lab and the ad platforms is needed.
Before you install
The API key in SERVER_TRACK_LAB_API_KEY is a secret and grants access to the workspace's event pipeline. track_event sends real conversion data to Meta live and to third-party platforms, and events are billed against the plan's allowance; agent/bot traffic is billed the same as human traffic. Test events use the workspace's saved Meta pixel and token.
Send one server-side conversion (lead, signup, purchase, subscribe...) to server-track-lab, which normalizes, SHA-256 hashes and dedupes it, then forwards it: Meta Conversions API live (with the workspace's own pixel/token), Google Data Manager API validate-only preview (nothing recorded), LinkedIn dry-run (not sent). Reuse the same event_id on retries; duplicates are free and not re-sent. Counts as billed usage (first 1,000/month free, then CA$2 per 1,000).
Send one synthetic Lead to Meta Events Manager → Test events using the workspace's saved Meta pixel, token and test_event_code. Returns sent/skipped/failed with Meta's error and a hint. Does not affect production data.
Takes no parameters.
get_stats
Get usage stats
This month's accepted, deduplicated and failed events for the workspace, plan and free allowance, and the usage split between human/app and agent/bot traffic (both billed the same).
Takes no parameters.
Version history
1
v0.1.0LatestOct 24, 2026
Score
65%
65% of the applicable checks met
How complete this listing is, computed from the registry entry, the endpoint and public sources. Not a rating of the server and not a statement that it is safe or working today: reachability is a dated check, and no installs or reviews go into the score.
Reached in the last 30 days25 pts
Auth declared10 pts
Declare the credential headers in the registry entry, or keep the endpoint answering the probe so its auth can be classified.
Tools listedRequired15 pts
DescriptionRequired15 pts
Logo10 pts
Documentation15 pts
Declare a GitHub repository with a README, or serve resource_documentation in the OAuth protected-resource metadata.
License10 pts
Declare a license in the repository or the registry entry.
