Google Merchant Center MCP by InsightfulPipe

com.insightfulpipe由 insightfulpipe.com 发布v1.0.0更新于 Oct 27, 2026

Hosted Google Merchant Center MCP server, with each action switched on or off per account.

已验证Streamable HTTP可网页运行数据与分析商业与电商

概览

AI 生成的概览

托管的 Google Merchant Center MCP 服务器，让助手读取并管理商品数据源、库存、促销、退货政策以及购物广告效果。

可以做什么
  • 读取账户、商家身份、用户、项目、区域和账户问题
  • 列出并获取商品、数据源、促销、退货政策、配送设置和库存
  • 通过 Merchant API 报表查询购物广告效果
  • 创建和更新数据源、商品、促销、区域、库存、退货政策及商家信息
  • 删除数据源、商品、区域和退货政策，并触发文件型数据源的立即抓取
  • 添加或移除账户用户，并替换配送设置
适用场景
当助手需要操作 Google Merchant Center 账户时使用，例如查看哪些商品被拒登、分析购物广告效果，或在对话中维护数据源、促销、库存和退货政策。
运行要求
通过 URL 添加的远程 MCP 端点，无需本地安装包。需要 InsightfulPipe 的 OAuth 登录，账户须已连接到该服务。需要付费的 InsightfulPipe 套餐（每月 29.99 美元起，含 7 天试用）。ChatGPT 需开启开发者模式，并可能需要套餐或管理员许可。
安装前请注意
44 个操作中有 22 个会写入账户，包括删除、增删用户，以及会覆盖现有服务的配送设置更新。破坏性操作默认关闭，可按账户开启；如无写入需求，建议使用只读连接。访问权限经由 InsightfulPipe 授予，账户数据会经过该第三方，且服务按订阅收费。

安装

在 SourceWeft 中

  1. 打开 控制台中的 Google Merchant Center MCP by InsightfulPipe，将其添加到工作区。
  2. 连接 所需的 凭据。它们会被私密存储，绝不会在公开页面上展示。
  3. 为需要使用其工具的对话启用该服务。

Web executable，通过 Streamable HTTP。 远程服务在工作区中配置后即可从网页运行时运行。

交给智能体安装

把这段提示词粘贴到 Claude Code、Codex、Cursor 等智能体，或 SourceWeft 对话中。智能体会读取该服务器的安装指南，先向你展示发布者、端点和登录方式，经你同意后再把它添加到你的客户端。密钥不会写进任何命令。

阅读 https://sourceweft.com/mcp/com.insightfulpipe%2Fgoogle-merchant-center/install.md，并按其中说明把这个 MCP 服务器接入我的客户端。修改任何配置之前，先告诉我它的发布者、端点和登录方式，等我确认。不要把 API 密钥写进命令或我会提交的文件；问我密钥应从哪里获取。

查看智能体所依据的安装指南

其他 MCP 客户端

把它添加到你客户端的 mcpServers 配置中。 客户端会在首次连接时完成 OAuth 登录。

{
  "mcpServers": {
    "google-merchant-center-by-insightfulpipe": {
      "type": "http",
      "url": "https://google-merchant-center.insightfulmcp.com/"
    }
  }
}

README

Google Merchant Center MCP Server by Insightful Pipe

[MCP Compatible] [Insightful Pipe] [License]

Connect Google Merchant Center to AI assistants: product feeds, inventory, promotions and Shopping performance.

Part of the Insightful Pipe MCP Server Collection — use Google Merchant Center from Claude, ChatGPT, Cursor, and other AI assistants through the Model Context Protocol (MCP).

[Google Merchant Center MCP Server]

MCP Server URL

https://google-merchant-center.insightfulmcp.com/

What is Google Merchant Center MCP?

Google Merchant Center MCP is a remote Model Context Protocol server hosted by InsightfulPipe. Manage product feeds, inventory, promotions, and return policies, and query Shopping performance through the Merchant API.

Installation

Claude

  1. Copy the MCP Server URL: https://google-merchant-center.insightfulmcp.com/
  2. Open Claude Connectors Settings
  3. Scroll to the bottom and click Add custom connector
  4. Paste the URL and click Add
  5. Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.

ChatGPT

Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.

  1. Turn on Developer mode in ChatGPT settings
  2. Create a new app for a remote MCP server and paste the URL: https://google-merchant-center.insightfulmcp.com/
  3. Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.

See OpenAI's guide: Developer mode and MCP apps in ChatGPT

Claude Code

bash
claude mcp add --transport http google-merchant-center https://google-merchant-center.insightfulmcp.com/

Cursor

Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):

json
{  "mcpServers": {    "google-merchant-center": {      "url": "https://google-merchant-center.insightfulmcp.com/"    }  }}

When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.

Available Actions

44 actions: 22 read, 22 write.

Read Actions (22)

ActionDescription
get_accountGet the Merchant Center account information
get_business_infoGet business identity info (address, phone, customer service)
get_datasourceGet a single data source by its numeric ID (datasource_id path param)
get_productGet a single product by its full product ID (contentLanguagefeedLabelofferId, e.g. enUSSKU123)
get_product_statusGet a product's approval status, issues, and destinations (returns the product with its productStatus)
get_program_reviewGet a program's participation state and review eligibility (program_id path param, e.g. 'shopping-ads'); returns the program resource
get_promotionGet a single promotion by ID (promotion_id path param)
get_regionGet one region by ID (region_id path param)
get_return_policyGet a single return policy by ID (policy_id path param)
get_shipping_settingsGet shipping settings (services, rate groups, delivery times)
get_userGet a single user by email (user_email path param)
list_account_issuesList account-level issues (policy, missing settings, etc.)
list_datasourcesList all data sources (primary, supplemental, file-based, API-based)
list_local_inventoriesList local (in-store) inventories for a product (product_id path param)
list_productsList all products in the Merchant Center account
list_programsList participation in Merchant Center programs (Shopping Ads, Free Listings, etc.)
list_promotionsList all promotions in the Merchant Center
list_regional_inventoriesList regional inventories for a product (product_id path param)
list_regionsList all regions configured on the account
list_return_policiesList online return policies attached to this account
list_usersList users with access to this Merchant Center account
query_reportRun a Merchant API Reports query (SQL-like dialect)

Write Actions (22)

ActionDescription
add_userAdd a user to the account by email with the given access rights
create_local_inventory_feedCreate a scheduled-fetch LOCAL INVENTORY data source (file input, as Google requires)
create_primary_feedCreate an API-based primary product data source (use its id as data_source_id for insert_product)
create_promotion_feedCreate an API-based PROMOTION data source (use its id as data_source_id for insert_promotion)
create_regionCreate a region defined by postal codes or geotarget ids
create_regional_inventory_feedCreate an API-based REGIONAL INVENTORY data source for a feed label
create_return_policyCreate an online return policy from flat fields
create_supplemental_feedCreate an API-based supplemental product data source (optionally linked to a primary feed)
delete_datasourceDelete a data source (datasource_id path param)
delete_productDelete a product input
delete_regionDelete a region (region_id path param)
delete_return_policyDelete a return policy (policy_id path param)
fetch_datasourceTrigger an immediate fetch of a FILE-based data source (datasource_id path param)
insert_productInsert or update a product (upsert)
insert_promotionInsert or update a promotion (needs a promotion-type data_source_id)
remove_userRemove a user from the account (user_email path param)
update_business_infoPatch business identity (address and/or phone)
update_local_inventoryInsert/update local (in-store) inventory for a product (store_code must match a Business Profile store)
update_productUpdate a product (upsert via productInputs:insert)
update_regionPatch a region (region_id path param); updateMask is derived from the fields you pass
update_regional_inventoryInsert/update regional inventory for a product (needs a configured region_id via create_region)
update_shipping_settingsREPLACE shipping with a single flat-rate service (wipes existing services)

Control What Your AI Can Do

You decide what AI agents can do with each connected account:

  • Turn individual actions on or off for every connected account, so agents only see the actions you allow.
  • Connect as Read-only or Read & Write. A read-only connection can only enable read actions.
  • Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.
  • Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.

Usage Examples

"Which products have issues or are disapproved?"
"Show Shopping performance by product for the last 30 days"
"List my return policies"

Pricing

The Google Merchant Center MCP server is included in every InsightfulPipe plan, together with all other MCP servers and the CLI. Plans start at $29.99/month, and you can try it for 7 days. See insightfulpipe.com/pricing for current plans.

Explore More MCP Servers by Insightful Pipe

Visit insightfulpipe.com/mcp-servers to discover our full collection of MCP servers.

View All MCP Servers →

Resources

Support

Insightful Pipe — AI-powered marketing analytics through MCP servers. Explore all integrations →

License

MIT License - see LICENSE for details.

来源：README.md，提交 292ef4c

工具

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版本历史

1
  1. v1.0.0最新Oct 21, 2026

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