upTake

The maker's projects (id, name, site). Every other tool takes `project`: call this first when the maker has several.

無需輸入參數。

The project at a glance: product, stage and goal, this week's visits, signups, paying customers and revenue against the 4 previous weeks, top sources over 30 days, last actions and what they brought, this week's moves, the next communication moment, the last weekly report. Start here.

One slice of project data, when the overview is not enough. Slices: channels_90d (visits, signups, revenue and number of posts per source over 90 days); posts_30d (posts of the last 30 days with the visits, signups and revenue each brought); releases_30d (shipped releases and merged changes of the last 30 days (ids usable in uptake_write_post), with their drafts); revenue_by_day_30d (revenue and number of payments per day over 30 days); moments (communication moments: upcoming (ids usable in uptake_write_post), done and skipped); reports_4w (summaries of the last 4 weekly reports and their moves); mentions_7d (what people said about the product in the last 7 days); scheduled_7d (posts scheduled for the next 7 days); time_by_channel_30d (time the maker spent per network over 30 days); google_search_28d (Google Search clicks, impressions and top queries over 28 days); places_28d (results per named place (subreddit, newsletter issue) over 28 days).

Posts prepared in upTake's Write studio, with their state (Draft, Planned, Scheduled, Published…), networks and link to open them.

The current version of a post for each of its networks, with whether it is posted.

Prepares a post in upTake's Write studio, in the maker's voice and with tracked links, and returns the text for each network. Nothing is published or scheduled: the maker reviews and sends it from upTake. Counts against the maker's monthly drafts (a rewrite when the network already has a version). Takes up to a minute.

Creates a tracked link that tells upTake which visits, signups and payments came from where it is shared.

Adds an action the maker did outside upTake (a post, a newsletter, a talk) to the journal, so upTake measures what it brought.

One week of the calendar: what was published and what it brought, scheduled posts, posts planned for a day (editorial date), and what is left to plan (moments, this week's moves, ideas).

Open post ideas (title, angle, network). Write one with uptake_write_post, about: [{kind: "idea", id}].

Asks upTake for a new series of post ideas from the project's data. Counts against the maker's monthly idea series.

Removes an idea that does not fit, with a reason; upTake will not suggest it again.

Marks one of this week's moves as done (or reopens it), edits its title or reason, or dismisses it with a reason. Only when the maker asks.

Adds a move of the maker's own to this week's list.

Sets or clears the day a post is planned for in the calendar. Only the editorial date: nothing is scheduled or sent.

Makes a post count for an open move of this week: publishing the post completes the move.