Fudge for Shopify

ai.fudgePublished by fudge.aiOfficial publisherv1.0.1Updated Nov 11, 2026

Run your Shopify store with AI: drafts you approve, what to fix, and how your store is doing.

Overview

AI-generated overview

Connects an assistant to Fudge, a growth team for Shopify stores, to brief on store performance, run audits and draft pages for merchant approval.

What you can do
  • List and connect Shopify stores, and read store overviews, memory, Plans and documents
  • Measure store, product and page performance, and read saved findings and recommendations
  • Run free diagnostics and audits: AI readiness, catalogue data, knowledge base, page speed, technical crawlability and page SEO
  • Research keywords, live search results and competitor rankings, and browse Lookbook design references
  • Capture page screenshots and check catalogue data coverage and offers
  • Ask Fudge to build or revise drafts, record changes, save lasting rules and track work awaiting review
When to use it
Useful when a merchant wants an assistant that knows their Shopify store's context and can brief them, diagnose SEO, AI discoverability and catalogue issues, compare design patterns, or prepare drafts for their approval.
Requirements
A remote MCP endpoint reached over streamable HTTP; the README gives a custom server URL and sign-in when asked. A Shopify store connection is needed for store-specific tools, and several stores can be linked and chosen per question. Some tools use the store's Fudge credits and daily limits.
Before you install
message_fudge spends the store's Fudge credits. Draft creation tools add hidden items to the store immediately, so use them only when asked. Publishing is reserved for the merchant in Fudge; request_publish_review only prepares a review link. Store data and measurements are sent to Fudge, and copied skills do not update automatically.

Installation

In SourceWeft

  1. Open Fudge for Shopify in the dashboard and add it to a workspace.
  2. Enable the server for the chats that should use its tools.

Web executable via Streamable HTTP. Remote servers run from the web runtime once configured in a workspace.

Use with an agent

Paste this prompt into Claude Code, Codex, Cursor or another agent — or into SourceWeft chat. The agent reads this server's install guide, shows you its publisher, endpoint and sign-in, and adds it to your client once you agree. Keys never go into a command.

Read https://sourceweft.com/mcp/ai.fudge%2Ffudge/install.md and connect the MCP server it describes to my client. Before changing any config, show me its publisher, endpoint and sign-in method and wait for my OK. Never put an API key in a command or in a file I would commit; ask me where it should come from.

Read the install guide the agent follows

Other MCP clients

Add this to your client's mcpServers config.

{
  "mcpServers": {
    "fudge-for-shopify": {
      "type": "http",
      "url": "https://mcp.fudge.ai/mcp"
    }
  }
}

README

Fudge

Fudge is a growth team for Shopify stores. This plugin connects your assistant to Fudge so you can brief yourself on your store, see what Fudge is working on and what needs your review, run Fudge's store reviews and free diagnostics with your store's own data, find how other stores solve a page or component in Fudge's Lookbook, and ask Fudge to build or revise pages and articles. Fudge keeps your store's Plans and design guide, so decisions you make in your assistant are there the next time, in Fudge too.

Publishing always stays in Fudge: when a draft is ready, your assistant gives you a link to Fudge's review page, where you check the exact changes and approve them yourself.

What you can ask

  • “Brief me on my store.”
  • “What's waiting for my review?”
  • “Run an SEO review of my store.”
  • “How do other stores explain sizing on mobile?”
  • “Have Fudge build a buying guide for our waxed laces.”

Setup

Install the plugin and connect it with your Shopify store when your assistant asks. You can connect several stores and choose one per question.

Use Fudge without installing the plugin

Add https://mcp.fudge.ai/mcp to your assistant as a custom MCP server and sign in when asked. To give your assistant Fudge's skills too, copy the folders in skills/ into its skills. Copied skills don't update on their own, so copy them again now and then.

Support: [email protected] · Privacy policy · Terms of service

Source: README.md at commit be7b1b0

Tools

57

list_stores

List connected stores

List the Shopify stores this connection can use.

Takes no parameters.

connect_store

Connect another store

Create a link the merchant opens to connect another Shopify store. Use when they ask to add a store. The link works once within 10 minutes.

Takes no parameters.

get_store_overview

Get store overview

Read a store’s overview: business context, standing memory, Google connection, work waiting on the merchant, Plans, top recommendations and recent results. With `area`, that area’s findings, Plans, work, outputs and headline numbers. Use for a brief or before planning work.

Parametersareastore

search_design_references

Search design references

Search Fudge’s Lookbook of analysed ecommerce stores, pages and patterns. Describe the shopper problem or page element, not a brand. Use when the merchant wants to see how other stores solve something.

ParameterslimitqueryrequiredscoperequiredindustrypageKind

show_design_references

Show design references

Show 3–8 Lookbook references as a gallery of screenshots, best first, each with a one-sentence note on why it suits this store.

Parametersreferencesrequired

get_store_performance

Get store performance

Measure the store, or a product, collection, page, article or URL given as `subject`. `metrics` returns headline values with their previous period, definition and source. `breakdown` returns ranked rows such as queries, landing pages, channels, AI assistants, devices, countries, products or discount codes. With neither, returns what exists for the subject. Periods default to the 28 days ending three days ago against the 28 days before. Google Analytics, Search Console and Shopify are separate measurements.

ParametersdayssortlimitstoredeviceoffsetcomparecountryendDatemetricssubjectascending+4 more

get_store_insights

Get saved findings

Read the findings and recommendations Fudge has saved for this store, most important first; narrow by area, subject, kind, date or text. With `ref`, one record in full with its sources and measurements. An empty list means nothing is saved yet. This never starts an investigation.

Parametersrefareakindlimitquerysincestoresubject

get_design_guide

Get design guide

Read the store’s design guide: colours, typography, spacing, components and brand voice. Use when designing or reviewing pages. With no guide yet and a distinctive theme, this starts a one-time extraction.

Parametersstore

search_guides

Search Fudge guides

Search Fudge’s reference articles on SEO, AI discovery, conversion, merchandising, content, store design and analytics. Returns matching paths and excerpts.

Parametersqueryrequired

read_guide

Read Fudge guide

Read one of Fudge’s reference articles by path, such as seo/audit.md. Without a path, lists them all.

Parameterspath

find_context

Find store context

Search what Fudge knows about this store: memory guides, Plans, projects, findings, recommendations, recorded changes and past conversations. Pass `about` (a URL, Shopify GID or fudge:// ref) for everything related to one thing. Conversation results say whether the work is a draft, was published or was only discussed.

Parametersaboutquerystorewherecursor

remember

Remember for this store

Save a lasting rule, decision, correction or learning to store memory. Use when the user states how things should be done from now on, not for one-off requests. Duplicates change nothing; a contradiction comes back as a conflict.

Parametersnoterequiredstorepersonalreplaces

record_change

Record a store change

Add a change made outside Fudge to the store’s timeline, such as ads, prices, apps, email, shipping or theme edits in Shopify, so later results can be attributed. Fudge’s own publishes are recorded automatically.

Parametersatwhywhatrequiredlinksstoresurfacerequired

read_store_document

Read store document

Read a store document by path: Plans (.plans), playbooks (.playbooks), memory and design guide (.memory), brand kit (.brand) and projects (.projects). Omit `path` to list top-level folders; a folder path lists its documents.

Parameterspathstoreoffset

edit_store_document

Edit store document

Change part of a store document, such as a Plan’s brief or the design guide, by replacing exact text. Fails if the text is gone or the document has changed since it was read.

Parameterspathrequiredstorenew_stringrequiredold_stringrequiredreplace_all

create_store_document

Create store document

Create a document inside an existing Plan, such as .plans/<slug>/brief.md, or with `replace` rewrite a whole document that was just read.

Parameterspathrequiredstorecontentrequiredreplace

create_plan

Create Plan

Start a new Plan for a goal the merchant has agreed and no existing Plan covers, with a title, areas, milestones and an optional brief. Schedules and recurring work are approved in Fudge.

Parametersareasrequiredbriefstoretitlerequiredmilestonesrequired

list_store_audits

List store audits

List the audits Fudge can run for this store, three diagnostics and eight agent reviews, with any existing result. Listing starts nothing.

Parametersstore

run_ai_readiness_check

Run AI Readiness check

Run Fudge’s free AI Readiness report: whether AI assistants can find and recommend the store’s products, with a score and prioritized fixes. Takes about 3 minutes and waits up to 45 seconds. Returns a run in progress or a result from the last 24 hours unless `fresh` is true.

Parametersfreshstoredomain

run_catalog_data_audit

Run catalog data audit

Run Fudge’s free AI shopping catalogue report: categories, structured data, product details and whether buyer searches find the right products. Takes 2–4 minutes and waits up to 45 seconds. Returns a run in progress or a result from the last 24 hours unless `fresh` is true.

Parametersfreshstoredomain

run_knowledge_base_check

Run Knowledge Base check

Run Fudge’s free Shopify Knowledge Base report: 15 shopper questions with the exact answers, gaps and conflicts with published information. Takes 2–5 minutes and waits up to 45 seconds. Returns a run in progress or a result from the last 24 hours unless `fresh` is true.

Parametersfreshstoredomain

get_store_audit_result

Get audit result

Read the latest run of one free diagnostic: status, report link and, once complete, the score and top fixes. Reading starts nothing. `waitSeconds` waits up to 50 seconds for a running report.

ParametersauditrequiredstoredomainwaitSeconds

check_page_speed

Check page speed

Measure a store page with Google PageSpeed Insights: Lighthouse score and lab metrics, real-visitor Core Web Vitals and the largest improvement opportunities. Each device takes 10–30 seconds; results are cached for an hour. On a password-protected store, only real-visitor data is available.

Parameterspagestoredevicedomain

check_store_technical

Check store crawlability

Check the live store’s crawlability for search and AI: robots.txt rules, /llms.txt, sitemap.xml, password protection and whether products are publicly reachable.

Parametersstoredomain

check_page

Check page SEO

Check one live store page’s server HTML for SEO and structured data: title, meta description, canonical, noindex, headings, Open Graph, JSON-LD, lang, viewport, image alt text, mixed content and word count.

Parameterspagestoredomain

start_website_redesign

Start website redesign

Start Fudge’s free website redesign for a Shopify store, which generates three homepage concepts on Fudge’s website. Use when the merchant wants new design directions for their whole site. Returns a link for them.

Parametersdomainrequiredinstructions

start_store_builder

Start AI store builder

Start Fudge’s free AI store builder for someone with a store idea but no store yet. It works out a name, logo and brand, then shows store concepts on Fudge’s website. Returns a link for them.

Parametersdescriptionrequired

check_catalog_data

Check catalogue data

Check catalogue data coverage across published products, collections, pages and articles: taxonomy, SEO fields, product type, vendor, description, images, alt text and optionally GTIN and MPN. Without `type`, totals and per-field coverage; with `type`, the items missing fields, a page at a time. The first call scans the live catalogue and can return status "scanning". Results are kept for an hour.

ParameterstypelimitstoreoffsetmissingrefreshincludeProductIdentifiers

search_catalog

Search catalogue

Find the store’s products, collections, pages and articles by name or handle, or list them by type. Matches singular, plural and partial words, and returns close matches when nothing matches every word.

Parameterslimitquerystoretypesoffset

list_offers

List offers

List the store’s current offers: Fudge offers, active Shopify discounts, native bundles, and shipping rates by zone or market with their free-shipping conditions. Use for an offers or average-order-value review.

Parametersstore

capture_page

Capture page screenshots

Screenshot one store page in a real browser on desktop and/or mobile and return the images. Pass `draft` to see a Fudge draft. `fullPage` captures top to bottom. Takes 15–60 seconds; up to 50 captures per store per day.

ParameterspagedraftstoredevicefullPage

get_keyword_metrics

Get keyword metrics

Get Google search volume, difficulty, intent, CPC and 12-month history for specific keywords in one country. Missing values are unknown, not zero. Changes nothing and uses no credits; each store has a daily limit.

Parametersstorekeywordsrequiredlanguagelocationrequired

find_keyword_ideas

Find keyword ideas

Find longer search phrases containing a seed keyword, with volume, difficulty and intent. Changes nothing and uses no credits; each store has a daily limit.

ParametersseedrequiredlimitstorelanguagelocationrequiredminVolumemaxDifficulty

get_search_results

Get search results

Read Google’s live first results page for one search in one country: ranked results, features, AI Overview citations, People Also Ask and related searches. Changes nothing and uses no credits; each store has a daily limit.

Parametersstoredevicekeywordrequiredlanguagelocationrequired

get_ranked_keywords

Get ranked keywords

List the Google searches a domain ranks for in one country, with position, URL, volume, difficulty and estimated traffic. Defaults to this store; pass a competitor’s domain to compare. Changes nothing and uses no credits; each store has a daily limit.

ParameterslimitstoredomainlanguagelocationrequiredpathPrefix

list_work

List work

List Fudge work for this store, including work started in Fudge or another assistant. `view: "needs_you"` returns what is waiting on the merchant. `query` searches past work.

Parameterskindviewlimitquerystorebefore

read_work

Read work

With `ref`: one work item’s live state, progress, latest result, what it is waiting for, and draft or publication state with links; `waitSeconds` waits up to 50 seconds. With `about` (a URL, path, Shopify GID, theme file or fudge:// ref): what has changed there, by `view` current, history or summary. `about: "fudge://store"` is the store-wide timeline.

ParameterstoreffromviewaboutstorecursorwaitSeconds

message_fudge

Message Fudge

Ask Fudge to do work for this store: build or revise a page, article or other draft, investigate, or answer a question. Without `ref`, starts a new conversation; with `ref`, continues that work. Uses the store’s Fudge credits. `requestId` makes retries deliver once. Publishing always needs the merchant’s own approval in Fudge.

ParametersrefstoretitlemessagerequireddeliveryrequestIdrequired

stop_work

Stop work

Stop Fudge’s reply running on one work item. With `runId`, stops only that run. The draft and anything already saved stay.

ParametersrefrequiredrunIdstore

request_publish_review

Request publish review

Prepare a finished draft for the merchant’s publish decision. Returns the link to Fudge’s review page, what will change and whether publishing needs a plan. This does not publish; only the merchant can, in Fudge.

Parametersrefrequiredstore

open_fudge_home

Fudge Home

Open Fudge Home for a store: work waiting on the merchant, the next recommended step and the four growth areas. Use when the merchant asks to open Fudge or see their store at a glance.

Parametersstore

show_draft

Draft preview

Show a Fudge draft in the side panel with its screenshot, saved time, change count and links. Without a ref, lists recent drafts.

Parametersrefstore

start_draft

Start draft

Open a private Fudge draft to build in directly. Fudge copies the live theme into a draft with its own preview. Give a short title and the storefront `page`, or `work` to continue existing work. `requestId` makes retries create one draft. Use for precise changes you make yourself; needs a Fudge plan that includes building.

ParameterspageworkstoretitlerequiredrequestIdrequired

read_draft_file

Read draft file

Read a file in a Fudge draft: a theme file, a theme folder listing, or a content document under .entities (list with .entities/product?query=…). Lines are numbered; long files return `line_offset`. Theme files return a `revision`. Append #info to see where a theme file is used.

Parameterspathrequireddraftrequiredstoreline_limitchar_offsetline_offset

search_draft_files

Search draft files

Find theme files in a Fudge draft. With `pattern`, search contents by regular expression; without it, list files matching `paths` globs.

Parametersdraftrequiredpathsrequiredstorepattern

edit_draft_file

Edit draft file

Change part of a theme file or .entities document in a Fudge draft by replacing exact text, without line numbers. Fudge validates the result and refreshes the preview.

Parameterspathrequireddraftrequirededitsrequiredstorerevision

write_draft_file

Write draft file

Create a new theme file in a Fudge draft, or with `replace` rewrite a whole file. New theme filenames include the draft’s file prefix, except templates, config and locales. Every sections/*.liquid file needs a {% schema %} with a non-empty "name".

Parameterspathrequireddraftrequiredstorecontentrequiredreplacerevision

delete_draft_file

Delete draft file

Delete a theme file from a Fudge draft, or stage removal of an item by its .entities path. Fudge refuses deletions that would break references. Publishing applies the removal; until then it can be undone.

Parameterspathrequireddraftrequiredstore

edit_draft_content

Edit draft content

Change products, collections, pages, articles, blogs and their metafields in a Fudge draft with sparse patches, many items in one call. - Name only the fields you change; nested objects such as seo merge per key. - Rows with an "id" (variants, options, media) merge by id; omit "id" to add a row; {"id": …, "_delete": true} removes one. Variants and media live at .entities/product/{id}/variants.jsonc and media.jsonc. - Lists such as tags take a full array or {"add": […], "remove": […]}. - Metafields: .entities/product/{id}.metafields with {"namespace.key": {"type": …, "value": …}}; "value": null removes one. Changes to existing items are staged for the merchant’s review. Items the draft created change in Shopify at once.

Parametersdraftrequirededitsrequiredstore

create_draft_product

Create product in draft

Create a new hidden product in a Fudge draft, with options, variants, prices and media. It is deleted if the draft is discarded and becomes active when the merchant publishes. Use only when the merchant asks.

Parametersdraftrequiredstoreproductrequired

create_draft_collection

Create collection in draft

Create a new hidden collection in a Fudge draft. It is deleted if the draft is discarded and goes live when the merchant publishes. Use only when the merchant asks.

Parametersdraftrequiredstorecollectionrequired

create_draft_page

Create page in draft

Create a new Shopify page in a Fudge draft, optionally with its own template. It can be previewed in the draft and goes live when the merchant publishes.

Parameterspagerequireddraftrequiredstore

create_draft_article

Create article in draft

Create a new blog article in a Fudge draft. It can be previewed in the draft and goes live when the merchant publishes.

Parametersdraftrequiredstorearticlerequired

send_feedback

Send feedback to Fudge

Send the Fudge team a problem with its tools, a capability you needed, or feedback the merchant asked you to pass on.

Parameterstyperequiredstoremessagerequired

show_resources

Show in Fudge

Show Fudge items to the merchant as rows that open in Fudge: work, Plans, findings, recommendations, reports, products and pages.

Parametersrefsrequiredstore

Version history

1
  1. v1.0.1LatestNov 11, 2026

Score

90% of the applicable checks met

How complete this listing is, computed from the registry entry, the endpoint and public sources. Not a rating of the server and not a statement that it is safe or working today: reachability is a dated check, and no installs or reviews go into the score.

  • Reached in the last 30 daysRequired25 pts
  • Auth declaredRequired10 pts
  • Tools listedRequired15 pts
  • DescriptionRequired15 pts
  • Logo10 pts
  • Documentation15 pts
  • License10 pts

    Declare a license in the repository or the registry entry.

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