Ad Audience Targeting
by mbfinotti7ede9c641c67MIT1 starsListed Oct 8, 2026Updated Oct 8, 2026Repository updated 3 weeks ago
Turn a business's ICP and buying signals into a layered ad audience targeting plan - cold/broad prospecting, interest and in-market behavioural segments, lookalike/similar, first-party lists, and retargeting pools - each sized against platform audience floors, budgeted to the learning threshold, and kept from overlapping by exclusion rules. Use whenever the user mentions ad targeting, who to target with ads, audience tiers or layers, broad vs. layered targeting, audience overlap between campaigns, or mapping an ICP onto ad audiences - even if they never say 'audience'. Covers B2B and B2C. Do NOT use to pick the seed customers behind a lookalike (mbfinotti/advertising-skills@lookalike-audience-seeds) or to sequence retargeting messages (mbfinotti/advertising-skills@retargeting-funnel).
- 7ede9c641c67Currentcommit 7ede9c6Published Oct 8, 2026
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