Advertising Kickoff
by mbfinotti7ede9c641c67MIT1 starsListed Oct 8, 2026Updated Oct 8, 2026Repository updated 3 weeks ago
Before starting any paid advertising work, before each recurring advertising review, and whenever routing is unclear, route the task to the right skill of the advertising-skills collection - or say plainly that none fits - and bootstrap or resume the project's shared context artifact. Use at every advertising project start, on later sessions of the same project to re-route without re-interviewing, and whenever the user mentions a new ad campaign or paid media project, asks which advertising skill they need, or wants a periodic advertising check-in - even if they name no skill at all. Prefer this whenever several skills could apply, since the collection has three colliding clusters - the hirer-vs-candidate pair, the budget cluster, the creative cluster - and it returns a short-list plus an ordered skill chain rather than a single guess. Do NOT use when the task already maps cleanly to one skill, such as a pure account audit - that is mbfinotti/advertising-skills@ad-account-diagnostic.
Only the file list is public. File contents are available once the skill is installed in a workspace.
| Path | Size | Type |
|---|---|---|
| evals/evals.json | 45 KB | application/json |
| references/context-artifact.md | 5.2 KB | text/markdown |
| references/routines.md | 2.9 KB | text/markdown |
| references/skill-routing.md | 22.5 KB | text/markdown |
| SKILL.md | 32.2 KB | text/markdown |
Source and attribution
Source:mbfinotti/advertising-skillsinskills/advertising-kickoffat commit7ede9c6
License: MIT
Content belongs to its original authors. SourceWeft indexes it from a public repository.
More from mbfinotti/advertising-skills
Ugc Ad Scripts
mbfinotti
Writes UGC-style short-form video ad scripts from a product brief, with hook variants, body beats, CTAs and delivery notes.
Thought Leadership Ads
mbfinotti
Plans paid campaigns that amplify an executive's or founder's existing organic posts as person-fronted ads.
Retargeting Funnel
mbfinotti
Designs a multi-stage retargeting funnel plan from a site's own conversion data, covering stage windows, offers, exclusions and caps.
Paid Media Scaling
mbfinotti
Plans paid-media budget scaling ramps: readiness gates, step sizing, sequencing, and rollback triggers.
Paid Landing Page Audit
mbfinotti
Audits paid-traffic landing pages for post-click conversion problems and returns a prioritised fix list.
Lookalike Audience Seeds
mbfinotti
Selects, sizes and validates the seed customer list behind a lookalike, similar or value-based ad audience before upload.
More in AI & Agents
Ppt Template Creator
anthropics
Turns a user's PowerPoint template into a reusable skill that generates branded presentations.
Skill Development
anthropics
Guides creation of Claude Code plugin skills, covering structure, descriptions, progressive disclosure and validation.
Plugin Structure
anthropics
Guides the structure, manifest, and component layout of Claude Code plugins.
Command Development
anthropics
Guides creation of Claude Code slash commands, covering structure, YAML frontmatter, arguments and plugin features.
Claude Md Improver
anthropics
Audits CLAUDE.md files in a repository, scores their quality, and applies approved targeted improvements.
Find Skills
vercel-labs
Guides discovery, quality checking and installation of agent skills via the npx skills CLI.