Thought Leadership Ads

by mbfinotti7ede9c641c67MIT1 starsListed Oct 8, 2026Updated Oct 8, 2026Repository updated 3 weeks ago

Plan a campaign that promotes an executive's or founder's existing organic posts as paid person-fronted ads - post selection, sequencing, audience and exclusions, permission and governance, budget, and measurement. Use whenever the user mentions thought leader ads, promoting a founder's or CEO's post, sponsoring an employee's or a creator's post, executive content amplification, running ads from a personal profile, or B2B trust ads - even if they never say 'thought leadership'. Covers B2B trust-layer campaigns on professional networks with pipeline-lens measurement, and B2C founder-led brands with direct-response measurement. Plans the campaign only, never the featured person's content: ad copy is mbfinotti/advertising-skills@ad-copy-variants.

Instructions onlyMarketing & Sales

Only the file list is public. File contents are available once the skill is installed in a workspace.

PathSizeType
evals/evals.json32.8 KBapplication/json
references/platform-capability-matrix.md7.2 KBtext/markdown
references/published-benchmarks.md8.2 KBtext/markdown
references/worked-plan-examples.md6.4 KBtext/markdown
SKILL.md28.6 KBtext/markdown

Source and attribution

Source:mbfinotti/advertising-skillsinskills/thought-leadership-adsat commit7ede9c6

License: MIT

Content belongs to its original authors. SourceWeft indexes it from a public repository.

Report or request removal