Influencer Discovery Brief

by mbfinottiba2db8acbec9MIT1 starsListed Oct 8, 2026Updated Oct 8, 2026Repository updated 3 weeks ago

Define creator sourcing criteria and produce the discovery brief used to shortlist candidate influencers and creators - weighted criteria for audience fit, engagement quality, niche consistency and brand safety, knockout screens, and a ranked shortlist scoring template with evidence per score. Covers B2C brand campaigns and B2B creator and thought-leader programs. Use whenever the user mentions finding creators, vetting influencers, audience fit, creator shortlists, or deciding which creators to approach, even if they never say discovery. Runs before any contact. Do NOT use for writing the pitch message itself - use mbfinotti/partnerships-skills@influencer-outreach instead.

Instructions onlyMarketing & Sales

Only the file list is public. File contents are available once the skill is installed in a workspace.

PathSizeType
evals/evals.json27.4 KBapplication/json
references/audience-fit-and-engagement-signals.md4.4 KBtext/markdown
references/brand-safety-screening.md3 KBtext/markdown
references/creator-tiers-and-niche-mapping.md4.2 KBtext/markdown
references/examples.md6.4 KBtext/markdown
references/sourcing-criteria-and-weighting.md9.6 KBtext/markdown
SKILL.md19.6 KBtext/markdown

Source and attribution

Source:mbfinotti/partnerships-skillsinskills/influencer-discovery-briefat commitba2db8a

License: MIT

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