Insurgent Campaign

bencium/bencium-marketplace/insurgent-campaign/skills/insurgent-campaign

作者 bencium5de46a39b464無授權條款445 個星標收錄於 2026年10月8日更新於 2026年10月8日儲存庫4 天前更新

Grassroots-first campaign design for anyone being outspent — startups vs. incumbents, NGOs vs. corporate comms, movements vs. state-backed machines, solo brands vs. big-budget competitors. Ideates awareness, launch, fundraising, mobilization, community-build, counter-narrative, referral, founder-story, and coalition campaigns. Triggers on "campaign plan", "marketing strategy", "ad budget", "should I advertise", "paid vs organic", "launch plan", "grassroots", "low budget marketing", "NGO campaign", "outspent", "competitor has bigger budget", "how do I compete without money". Also trigger on any spend asymmetry, collapsing organic reach, rising CPAs, or a trust/credibility problem — even without the word "campaign". Nudge activation when the user debates buying ads, boosting posts, or hiring influencers; they are likely about to burn money on a channel that will not persuade.

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references/asymmetry-audit-table.md4.9 KBtext/markdown
references/authenticity-playbook.md12.2 KBtext/markdown
references/campaign-archetypes.md10.1 KBtext/markdown
references/channel-tier-stack.md12.5 KBtext/markdown
references/hungarian-case-study.md12.9 KBtext/markdown
references/lift-test-templates.md15.6 KBtext/markdown
references/sector-riders.md10.8 KBtext/markdown
SKILL.md48.5 KBtext/markdown

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