Company News Monitor
A fast read on what has happened at an account lately, and which of it is worth acting on.
Prerequisites
enrich_company_signals charges data credits — each news article or scoop returned counts as a record, but companies already under management (enriched within the last 12 months) are free. get_gtm_context (optional, for relevance flagging) is free. News and scoop availability depends on your ZoomInfo package.
Input
Provided via $ARGUMENTS:
- Company (required) — ZoomInfo company ID (preferred), or a name/domain to resolve via
search_companies. If none is supplied, ask which company. - Lens (optional) — e.g. "anything about expansion", "leadership changes only". Filters the digest.
Workflow
- Resolve the company. Use the ZoomInfo ID directly, or resolve a name/domain via
search_companies. - Pull news and events. Run
enrich_company_signalswithsignalTypes: ["NEWS", "SCOOP"]for the company. - Add a relevance lens (optional). If useful, call
get_gtm_context(free) so you can flag items that touch your offerings, a competitor, or a known priority. - Build the digest. Group items by type (funding, M&A, product, leadership/executive moves, expansion, financial results, partnerships, and general news), most recent first. For each, give the date, the headline, a one-line "so what", and the source. Do not editorialize beyond what the item supports.
Output Format
News & developments — [Company]
Grouped, most recent first:
[Category]
- [date] — [headline]. So what: [one line]. [source]
Worth acting on — the one or two items that create a timely outreach opening, if any, with the angle. Omit if nothing rises to that bar.
If nothing recent — say there is no notable recent news or scoop activity on file rather than padding the digest with stale or trivial items.
