Email Marketing
Comprehensive email marketing skill covering campaign creation, automated sequences, A/B testing, segmentation, and deliverability optimization.
Overview
This skill covers:
- Email campaign creation and templates
- Automated drip sequences
- A/B testing frameworks
- List segmentation strategies
- Deliverability best practices
Email Types & Templates
1. Welcome Sequence
2. Newsletter Template
3. Promotional Email
Automated Sequences
Cart Abandonment
Re-engagement Sequence
A/B Testing Framework
What to Test
Subject Line A/B Test Examples
Segmentation Strategies
Deliverability Best Practices
Analytics & KPIs
Output Example
Request: "Create a welcome email sequence for a SaaS product"
Output:
Hi {first_name},
Welcome to {Product}! I'm {founder_name}, and I'm thrilled you're here.
You just joined 10,000+ teams who've transformed how they work.
Your first step: [Complete your profile] (takes 2 min)
Over the next week, I'll share: • The 3 features that save users 5+ hours/week • How {Company} increased productivity by 40% • Pro tips from power users
Questions? Just reply to this email—I read every one.
Let's do this, {founder_name}
P.S. Need help? [Book a free onboarding call]
Hi {first_name},
Day 2, and I want to share the #1 feature our users love:
[Feature Name]
It takes 2 minutes to set up, and users report saving 1+ hour every day.
Here's how:
- Go to Settings → [Feature]
- Click "Enable"
- That's it!
[Set it up now →]
Tomorrow, I'll show you how {Customer} used this to {impressive result}.
Talk soon, {founder_name}
Hi {first_name},
Meet Sarah, a project manager at {Company}.
Before {Product}: "I spent 10+ hours/week on status updates."
After {Product}: "Everything's automated. I focus on actual work now."
The best part? She set it up in one afternoon.
Want similar results? Here are Sarah's top 3 tips:
- {Tip 1}
- {Tip 2}
- {Tip 3}
[See the full case study →]
What's your biggest productivity challenge? Reply and let me know.
{founder_name}
Hi {first_name},
It's been a week! Quick check-in:
How's {Product} working for you so far?
A) 🚀 Loving it! B) 🤔 Still figuring it out C) 😕 Having some issues
[Click your answer]
Based on your response, I'll send you the most relevant resources.
{founder_name}
P.S. If you picked C, reply with details and my team will help within 24 hours.
Hi {first_name},
You've been using {Product} for 10 days. Here's what you've accomplished:
📊 {personalized_stats}
Impressive! But you're only using 40% of what {Product} can do.
With Pro, you unlock: ✅ {Pro feature 1} ✅ {Pro feature 2} ✅ {Pro feature 3}
Teams who upgrade see {X%} more productivity on average.
[Upgrade to Pro →]
Use code WELCOME20 for 20% off your first year.
{founder_name}
Email Marketing Skill - Part of Claude Office Skills
