Lead Scoring

mbfinotti/revops-skills/skills/lead-scoring

作者 mbfinotti2dedb3934ca7MIT收錄於 2026年10月8日更新於 2026年10月8日儲存庫3 週前更新

Design, validate, and recalibrate a lead scoring model - fit and engagement signals, weighting, negative scoring and exclusions, decay, MQL/PQL threshold and tier setting, backtesting against closed-won/closed-lost outcomes, and governance; also diagnoses an existing broken model. Use whenever the user mentions lead scoring, an MQL threshold, fit vs engagement scoring, product-qualified leads, score decay, "score my leads", "our lead scores are wrong", "sales rejects our MQLs", or "too many junk MQLs" - even if they never say "scoring model". Covers B2B sales-led and B2C/PLG, rules-based design and predictive readiness. Do NOT use for assigning scored leads to reps - use mbfinotti/revops-skills@lead-routing instead.

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路徑大小類型
evals/evals.json30.1 KBapplication/json
references/examples.md5.4 KBtext/markdown
references/signal-taxonomy.md11 KBtext/markdown
references/validation-and-kpis.md7.1 KBtext/markdown
references/weighting-and-thresholds.md9.2 KBtext/markdown
SKILL.md15.9 KBtext/markdown

來源與署名

來源:mbfinotti/revops-skills位於skills/lead-scoring提交2dedb39

授權條款: MIT

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